Mobile Video Infrastructure Market Ramps Up In Spite of Economy

(Business News & Technology News, 7 Nov 2008)

The market for mobile video infrastructure will experience rapid growth rates over the next several years in spite of the economy, according to market research firm In-Stat. There are many ways to deliver video content to mobile devices; some of these require mobile video-specific infrastructure, such as broadcast out-of-band video services and cellular in-band video services. Others, like Internet access and digital terrestrial broadcast TV, utilize infrastructure in place for other video services.

"In spite of the present economic turmoil, consumer interest in mobile video is growing, and service providers must build infrastructure to be in position when consumer demand recovers. Europe is the largest region for transmission revenue due to the number of countries that have launched, or plan to launch, mobile-specific out-of-band broadcast networks," says Gerry Kaufhold, In-Stat analyst. "Mobile video headends will drive growth for encoders and transcoders to support an increasing number of video channels and display sizes. When the Mobile Internet hits its stride, we'll see online videos being repurposed for mobile devices."

Recent research by In-Stat found the following:
- The U.S. is expected to remain on track to begin deployments of ATSC Mobile and Handheld (ATSC M&H) services during 2009, into 2010, and beyond.

- In Brazil, deployments of ISDB-T will begin, and ISDB-T supports a built-in mobile service called One Segment (One Seg).

- DVB-H deployments will continue on a country by country basis.

- MediaFLO will continue to build out in US markets, and may see some new markets developing.

- Mobile video infrastructure revenues will reach $291 million in 2012.

- Transmission network buildouts generate more revenues than mobile video headends.

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