DeviceAnywhere Japan Unveiled

(Business News & Technology News, 25 Mar 2008)

In response to increasing demand from Japan-based customers and other global organizations interested in extending their mobile applications to the Japanese marketplace, DeviceAnywhere, one of the leading providers of testing, monitoring and support solutions for the mobile industry, has launched DeviceAnywhere Japan. This extension to the DeviceAnywhere service currently includes 30 Japanese handsets covering major mobile operators, including NTT DoCoMo, Softbank, Willcom and KDDI.

DeviceAnywhere is a revolutionary online service that provides access to more than 1,000 real handsets, on live worldwide mobile networks, remotely over the Internet, meeting all development, porting, testing, and monitoring needs. Unlike emulator/simulator-based solutions, DeviceAnywhere employs real, physical handsets—so, anything that a user can do with a device in his/her hand, he/she can do with the handsets in DeviceAnywhere—in real-time. This includes tasks such as pressing device buttons, tapping on touch screens, connecting/disconnecting the battery, viewing the LCD, listening to ringers and speakers, and opening/closing a handset.

Cost-effective and efficient, DeviceAnywhere eliminates the inefficiencies of manual testing and the high costs of acquiring handsets and service plans, and enables developers to bring content to market faster than ever before. Beyond remote access, developers can also perform automated testing through DeviceAnywhere Pro, and perform 24x7 Quality of Service (QoS) monitoring through DeviceAnywhere Monitoring to ensure ongoing quality and availability of their products.

According to the 2007 Japan Mobile Internet Report, 40 percent of the world's mobile data revenues are generated in Japan and more than $1 billion in revenue is generated from mobile content. Further, applications that have not taken off in other parts of the world have boomed in Japan, such as mCommerce, which accounted for more than 60 percent of mobile business revenues in 2006. The Japanese market is ripe for content developers and the new DeviceAnywhere Japan gives developers worldwide an opportunity to capitalize on an increasingly lucrative market.

Developers targeting the Japanese mobile market no longer need to purchase handsets and mobile service plans to perform their mobile development and testing tasks. Through DeviceAnywhere Japan, users can connect to live handsets over the Internet, download and install their application, content or service and ensure that their mobile product works on any handset and network in Japan.

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