Extricom Announces PartnerAdvantage Channel Partner Program

(Business News & Technology News, 20 Feb 2008)

In light of solution providers and Value Added Resellers (VARs) of all sizes searching for highly differentiated solutions that will enable them to take advantage of the multi-billion dollar opportunity the wireless LAN (WLAN) market represents, Extricom has launched its PartnerAdvantage Partner Program, which aims to drive revenue growth and profitability for Extricom Partners by creating a strong sales and marketing bond between them and Extricom.

PartnerAdvantage will offer common sense, value-adding programs for sales enablement, co-marketing, promotion, and investment protection. These will enable Extricom Partners to capture above-average product margins, develop their wireless LAN expertise, cost-effectively market their solutions, and protect their pre-sale time commitment via deal registration.

PartnerAdvantage is built around three levels of partner commitment—Registered, Select, and Premier—with the ultimate goal of bringing together a select group of commercial Partners who will be seen as vendors of choice for Wi-Fi networks. Extricom PartnerAdvantage will give its partners the ability to drive increased profitability while reducing total business costs, based around Extricom's core values: surprising simplicity, total mobility, guaranteed performance and convergence without tradeoff.

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