World's Largest PND Makers Integrate Siano's MDTV Receiver Chip Technology

(Business News & Technology News, 30 Dec 2009)

The world's largest personal navigation device (PND) makers, including Garmin, Mio, and Navigon, have integrated Siano Mobile Silicon's MDTV receiver chips into their latest consumer GPS products. The design wins represent a major penetration of the consumer GPS market for Siano, further enhancing its position as a one-stop shop for MDTV chip solutions in emerging mobile TV markets.

Based on Siano's family of high-performing receiver chips, the PND devices will offer a superior mobile digital TV (MDTV) viewing experience - enabling reception in the most extreme conditions to meet the high demands of PND users, such as crystal clear reception in tough urban canyons, and when traveling at high speeds. Siano enables all vendors with 'free-to-the-user' mobile TV viewing, transmitting television programmes from major terrestrial television channels. Representative of Siano's global market reach, the navigation plus TV devices with Siano inside are available in Korea, Europe, China, and Brazil, supporting the different mobile TV technologies of these regions.

"Personal Navigation is a perfect fit for mobile TV roll-out," said Alon Ironi, CEO of Siano. "Characterized by large screens, powerful graphics/video performance and mobility - digital television on-the-go is the ultimate complementary feature for navigation devices. We are excited to be working with the top global PND brands - and look forward to accelerating the adoption of mobile TV into GPS consumer markets worldwide."

Siano Mobile