Ruckus Wireless Helps Operators Reach Profitability Faster With First End-to-End Smart Wi-Fi Broadband Access System

(Product News, 24 Nov 2009)

A Wi-Fi technology pioneer and recognized leader in carrier Wi-Fi applications, Ruckus Wireless introduced the industry's first complete, end-to-end managed, wireless broadband access (WBA) solution that gives service providers a cost-effective, "build-as-you-grow" model for offering broadband data services in developing urban environments at a fraction of the cost of alternative approaches.
Designed to let operators quickly deploy reliable wireless coverage and capacity at the lowest possible cost per bit, the Ruckus WBA solution addresses the massive opportunity for high-speed data services that WiMAX cannot due to huge start up cost and deployment complexity. Built on next generation Smart Wi-Fi technologies, the Ruckus solution offers service providers a 5x reduction in capital costs for initial coverage and a 30x reduction in the cost of incremental capacity.*
"Delivering WiMAX performance and reliability at Wi-Fi prices with technology that's ready today is something this market has been waiting for," said Ken Biba, co-Founder and CTO of Novarum, a strategic consulting and analysis firm for the wireless broadband industry. "Introducing an end-to-end Wi-Fi solution that can deliver such capabilities will change the broadband wireless landscape"
The Ruckus WBA solution includes outdoor mesh APs, customer premises equipment (CPE), a new line of smart Wi-Fi backhaul systems and system-wide remote management.
Ruckus has combined high-speed 802.11n technology with its patented, state-of-the-art intelligent antenna designs and innovative dynamic beamforming software to overcome interference problems that have plagued many outdoor Wi-Fi networks, delivering more extensive, stable coverage than conventional outdoor Wi-Fi systems. The Ruckus dynamic antenna system also enables more efficient spatial reuse in wireless mesh networks - by varying the direction of each packet transmission, adjacent mesh APs often can transmit simultaneously on the same channel thereby maximizing network capacity.